E-commerce is the fastest, most cost-effective way to achieve broad distribution. As your e-commerce store gains traction, we can help you find additional e-commerce channels, B2B opportunities, and digitally-integrated offline distribution, or “New Retail.” From Tmall to JD to niche channels such as Little Red Book and VIP, our relationships with China’s largest e-commerce channels allow us to rapidly grow sales for clients in a managed, brand-compliant form.
What We Do:
- Strategic growth assessment
- Channel prospecting and business development
- Channel due diligence, negotiation, and on-boarding
- Channel management—brand integrity, IP protection, community management, supply chain
Case Study:
Ocean Spray had long-established traditional distribution in China, but wanted to launch a direct-to-consumer e-commerce channel to further understand Chinese consumers and rapidly introduce new products.
Solution:
Export Now launched a Tmall Global Flagship Store, developed and managed multi-channel marketing campaigns, launched a customized sales reporting process, and grew a relationship between the brand and Alibaba’s category managers. Our work paved the way for expanded distribution across other online outlets in China.
