Category Archives: Uncategorized

This post will look at how Coke and Pepsi operate in China e-commerce and social media. Each brand runs its own e-commerce store on, China’s largest B2C Internet platform (we discussed the importance of Tmall in an earlier post). The Coca-Cola Company’s flagship store offers men’s and women’s t-shirts, hats, bags, and belts. PepsiCo’s […]
Founder and CEO of Export Now, Frank Lavin, will be speaking at an event for the Shanghai Business Review on Wednesday, June 25. The event will be held at Le Royal Méridien Shanghai, and is part of a half-day seminar titled “E-Commerce for International Companies in China”. From SBR’s event site: China’s e-commerce market has experienced […]
State of Michigan to support businesses that want to sell to Chinese consumers Businesses across Michigan can reach new customers in the fastest growing economy in the world under a new program launched by the Michigan Economic Development Corporation. In partnership with the export-services company Export Now, MEDC will help consumer-product companies in the state […]