Category Archives: China Digital Marketing

The China online shopping season is about to kick off this week, so make sure you’re in the know for world’s biggest shopping day of the year. EN CEO Frank Lavin shares some thoughts in the run up to this enormous event.
Recent global GDP growth numbers are out, which means all eyes are on prospects for the future. While US growth fell to just 1.6%, China continues to hold strong at 6.6% overall. Perhaps more importantly, we anticipate enormous growth of 50%-60% still on the horizon for China e-commerce, which is detailed in CNBC’s interview with EN […]
The most important e-commerce meeting in the U.S. (world?) just concluded in Dallas, the National Retail Federation’s Digital Summit, which brought together some 20,000 leaders and practitioners for three days of presentations, case studies, discussions, workshops, and let’s face it, socializing. Now in its 15th year, the Digital Summit can boast some of the best […]
Export Now’s Founder and CEO Frank Lavin will be a key speaker at the 2016 GetGlobal Expo on October 20-21 in Los Angeles, CA.  Join us on Day 2 at 10:45 am, when Frank will lead the China Super Session to provide decades of perspective on the world’s largest e-commerce market! GetGlobal is where U.S. companies […]
With over 640 million internet users in China, the potential audience for your product is enormous. However, the search engine landscape looks different in China. This quick Q&A gives a few tips on search engines and how to adjust your website for Chinese consumers.
People in China are particularly active social media users – 91% of internet users in China have a social media account in comparison to just 67% in the United States. Chinese citizens are also more than twice as likely to interact with brands on social media platforms as US social media users. But what does […]