Perspectives
According to figures released by Hangzhou-based C2C & B2C e-commerce site Taobao, China’s online shopping services market had a total scale of RMB 2 bln in 2010. Taobao expects transaction volume to reach RMB 5 bln this year, up 150% YoY, and a total market scale of RMB 12.5 bln in 2012.
The report from Taobao showed that Taobao vendors used e-commerce tools including software applications, outsourced online store management, data analysis, quality monitoring, sales services, photo models, consulting and training services, and HR for supply chain, finance, and legal representation, among other services.