The Shanghai local portal website launched its sub-website In-Shanghai ( today as a new milestone for this media giant Eastday to stride into e-commerce. In-Shanghai is a B2B & B2B2C online shopping service featured with Shanghai time-honored brand commodity of 4500 types. It is their ambition to integrate all the 180 local enterprises on this platform, which enjoys the fame of China Time-honored Brand. During that time, In-Shanghai would further culture packing these products to make these old brands popular again among Shanghai citizen.